Heuristic review

Heuristics are basically ‘educated guesses’ – a quick, but well-informed way of solving a problem. In UX, a heuristic review comprises a team of usability experts who evaluate your website and compare it against a set of established usability principles, the most widely used being the ’10 heuristics’ as developed by Jakob Nielsen.

It’s largely outmoded now, as gathering three to five usability professionals together in a room is a luxury few can afford. It also lacks actual user feedback.