Introducing the Human Insight Platform

A video-first platform where you can see and hear the experiences of real people as they engage with your products, designs, apps, processes, concepts, or brands.

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Join our Nov 14 webinar to learn about the latest updates to the UserTesting suite of products.

Why organizations partner with UserTesting

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    Forrester names UserTesting a leader in experience research platforms in 2023

    How it works
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    3,400+ Customers around the world

    Customer stories
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    Video-first Customer Experience Narratives (CxNs)

    Get a vivid, first-person understanding of an experience with CxNs

     

    Learn more
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    Fastest way to quality human insight

    80%+ of CxNs complete within a few hours through our global, opt-in contributor network

     

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    Platform that scales across your teams

    Simple user experience designed to scale with flexible, pre-built templates

     

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How it works

Audience solutions

Get rich, high-quality feedback fast from participants with the UserTesting Contributor Network or recruit your own contributors with Custom Network, Invite Network, or our customer communities integration. The platform supports end-to-end audience management to free you from admin work.

  • Audience recruitment
  • Quality control
  • Contributor onboarding and support
  • Profile management
  • Incentive payments
  • Security, privacy, and compliance
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Customer Experience Narrative (CxN) Core

Start capturing contextualized customer perspectives in a matter of hours with our drag-and-drop test builder, the template gallery, and ML-powered test distribution engine.

Test capabilities include:

  • Live interviews
  • Usability testing
  • Brand and messaging testing
  • Card sorting
  • Tree testing
  • Clickstream tracking
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Human Insight Management

Quickly generate and analyze insights to inform business decisions. Data visualization, ML-generated instant insight, and collaboration tools are accessible through our platform for post-test analysis and sharing across your organization.

  • Data visualization
  • Auto-generated analytics and transcriptions
  • Intelligent insights
  • Folders and workspaces
  • Highlight reels
  • Results download and sharing links
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Data and machine learning

UserTesting’s AI and machine learning implementation is designed to remove repetitive tasks while allowing humans to focus on nuanced, high-cognitive tasks. From participant quality control to sentiment and behavioral analysis, our proprietary machine learning models are embedded throughout the insights discovery workflows to accelerate time to insights.

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    Solution

    For Digital product teams

    Validate concepts, get customer feedback, and discover needs to help improve digital experiences.

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    Solution

    For UX research teams

    Conduct generative, formative, and evaluative research, or get quick insights from real users. Drive alignment across teams with human insight, backed by a proven framework for continuous testing and a shared understanding of customer needs.

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    Solution

    For Product and Design teams

    Collect feedback on any experience, analyze results, and share findings while saving time and reducing the cost of rework.

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    Solution

    For Marketing teams

    Drive growth, optimize digital experiences, and more effectively manage brand reputation with critical insights from real customers. Get on-demand feedback on all your marketing campaigns and assets.

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    Solution

    For Executives

    Steward a more customer-centric organization with insights from your customers. Drive business growth, increase product adoption, and grow customer loyalty with a proven framework for scaling human insights and customer empathy throughout the organization.

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    Solution

    For Startups

    Capture rich, video-based feedback to make decisions with confidence, ensure product-market fit, and accelerate innovation and growth.

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    Solution

    For Small Businesses

    Drive growth and innovation through fast, remote customer feedback that anyone on the team can access to create customer-centric products and experiences.

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    Solution

    For Mid-Market

    Quickly capture rich, video-based feedback to increase speed-to-market, adapt to changing customer needs, and grow into world-class brands.

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    Solution

    For Enterprise

    Quickly capture rich, video-based feedback from customers, prospects, employees, and more to innovate and build exceptional brand experiences.

  • Automotive

    Solution

    Automotive

    Get customers where they need to go with exceptional automotive experiences

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    Solution

    Consumer Technology

    Keep up with the rising demand for exceptional technology experiences

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    Solution

    eCommerce

    Create frictionless online shopping experiences by optimizing your ecommerce experiences and boosting conversions with human insight

  • teaser images for resource topic omnichannel banking

    Solution

    Financial Services

    Innovate and optimize experiences to drive trust and customer loyalty

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    For Gaming & Gambling

    Up the ante with winning gaming and gambling experiences

  • teaser image for solutions healthcare

    Solution

    For Healthcare

    Understand and empathize with patients to improve healthcare experiences and drive loyalty

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    Solution

    For Media and Entertainment

    UserTesting platform gives media & entertainment companies insights to improve CX. Usability testing helps improve your user's journey and experience. Learn more

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    Solution

    For Travel and Hospitality

    Exceed traveler expectations for health, safety, and personalized, memorable experiences

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    Platform

    AI Insight Summary

    Uncover powerful new insights more efficiently by leveraging AI.

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    Solution

    Integrations and plugins

    See how UserTesting helps you do more with your existing tools and solutions to further optimize your customer experience.

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    Solution

    Mobile application testing

    Mobile application testing 

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    Solution

    Integrations and plugins

    See how UserTesting helps you do more with your existing tools and solutions to further optimize your customer experience.

Forrester: UserTesting delivers a 665% ROI over three years

A recent Total Economic Impact™ (TEI) Study, conducted by Forrester on behalf of UserTesting, illustrates how organizations using the UserTesting Human Insight Platform can realize $2.03M in value and 665% in ROI over a three-year period.

Image for guide Forrester: UserTesting delivers a 665% ROI over three years

Open API and ecosystem

Get feedback on any experience and share insights anywhere with UserTesting’s 
ecosystem of integrations and plugins.
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Logos for integration
Integration logos for Platform Overview page