Paige Musto About the author: Paige is the VP of Corporate Marketing at UserTesting, where she manages brand and growth marketing. CX Announcing the 2021 CX Watchlist: 100 rising stars in CX Read more Product How important is customer feedback and validation to product managers? 12 industry experts weigh in Read more Popular What is customer empathy? 9 industry experts weigh in Read more Research How the Starbucks app keeps customers coming back for another cup Read more