Industry
UserTesting for travel and hospitality
Drive results by innovating and optimizing the travel experience for your customers
Create differentiated experiences in a challenging market
Optimize mobile travel experiences
Discover the drivers of behaviors on mobile, including why users abandon apps, what fuels frequent usage, and how you can improve experiences to drive greater adoption.
Enrich data and analytics with customer insight
Quickly inform key business decisions with data visualization and auto-generated insights. UserTesting’s machine learning (ML) models are trained to pinpoint key moments in the customer experience, displacing hours of manual analysis.
Reach every type of customer, from around the world
Real insights from real people. Today, the customer experience is all about smarter, better, faster.The UserTesting Contributor Network is no different.
Create memorable experiences with UserTesting
- “In today’s uncertain and changing travel landscape, the most important thing we can do is to give travelers the confidence they need when making travel arrangements. UserTesting gives us the human insight that allows us to do just that.”
- "UserTesting gives us the fastest insights into our members. It not only helps us understand where to focus, but why. It has become our most essential solution for testing."
- "UserTesting gives us a distinct competitive advantage. The human insights we uncover empower us to pivot more nimbly and create better customer experiences that consistently land with success in the market. Now, we can do that again and again and again."
- “UserTesting gives us the fastest insights to fix problems and design experiences that make our customers happy to keep coming back.”
- "UserTesting gives us confidence that what we’re launching is going to land well and meet users’ needs and expectations."
Understand customers throughout their travel journey
Understand the traveler customer journey
Travel and hospitality experiences involve both digital and in-person experiences, making understanding the customer journey essential
Quickly adapt and innovate
Travelers' needs and expectations can change by the moment. Regularly test concepts and ideas with potential travelers to ensure experiences meet and exceed their expectations
Optimize experiences across devices
Optimize travel experiences across a variety of different devices to ensure a seamless journey
Understand the competition
Getting traveler loyalty and trust is more competitive than ever—understand your competitors' weaknesses (or competitive advantages) to differentiate your experiences from the rest
Site design validation and discovery
Ensure travelers can find the information they need, quickly and easily by optimizing site designs and layout to promote engagement and conversions
